The Future of
Real Estate is here!
Pioneering at the intersection of real estate, media, and proptech.
Driven by an innovative approach to property marketing.
PropTech In PLB
What is PropTech
PropTech is a portmanteau of ‘property technology’, which refers to technology that concerns the built environment and its accompanying industries. The main goal of PropTech is to make transacting or managing a property easier for everyone involved.
As one of the world’s largest and oldest asset classes, real estate is now facing shifting paradigms across how it is managed and invested in. As with the future of the world, technology has a pivotal role in helping the industry to evolve with the changing times.
Consult With PropertyLimBrothers
PropertyLimBrothers’ cutting-edge proptech arm is propelling our brand across new boundaries, by developing proprietary tech tools designed to bolster and showcase our analytics, research, and marketing capabilities.
Realtors and members of the public both stand to benefit from having detailed information and data analysis on Singapore’s real estate landscape at their fingertips. Users can identify trends easily and make better value judgements for their property decisions. Other tools are designed to help PLB streamline processes and improve collaborative client servicing, ensuring our consultants can consistently deliver added value.
PropTech Tools
Nucleus App
Suitably named for representing the core of our expertise, most of our proprietary Proptech tools have been incorporated into the Nucleus App. Imagine all our tools on the go – an in-house app which contains 18 different types of calculators, portfolio planning tools, and market updates.
The Nucleus App is the perfect accompaniment to our realty consultants – a comprehensive suite of instruments specially curated to assist them in answering any real estate questions that clients might have, or to help kickstart the financial planning that often comes with transactioning a property.
We believe the benefits of the Nucleus App are palpable to all who are interested in the Singapore property market, and not just property consultants. As such, we have made it available for anyone to try out. Simply click below to download the app and sign up for an account!
Disparity Effect
Disparity Effect®
Created by our own Research team, our real estate research vault contains bespoke charts and graphs. They are an indispensable part of the content we present during our own events and other speaking engagements. An extensive range of property metrics are taken into account, including rental yields and occupancy rates, and even macro trends such as global stock indices and inflation rates per country.
By curating them into an entire collection, users can tap into a veritable well of information and identify the trends which are relevant to their needs, through an interactive and easily comprehensible medium.
Trademarked by PropertyLimBrothers, Disparity Effect® has been made accessible to the public. Check it out at disparityeffect.com.
MOAT Analysis
MOAT Analysis
Deciding on a property to purchase can be overwhelming, with many considerations to take into account. PropertyLimBrothers’ patented MOAT Analysis – named after the mediaeval defensive trench of water built around important towns or castles – takes these considerations and quantifies them into easily understood metrics, in order to decide how defensible a property’s value is over time.
Every condominium and apartment estate in Singapore is evaluated, based on factors such as location, rental demand, exit audience, and land size density. Multiple projects can also be compared on the same chart, providing an easy visual solution. Users can also filter the analyses by price quantum, or price per square foot (PSF), making it much easier to decide whether a property is value for money.
Our consultants are best placed to make full use of MOAT Analysis and its comprehensive features to help you make optimised property decisions. Simply reach out to us and we will arrange a consultation with you.
PLB Journey Maker
PLB Journey Maker
Once a first home is purchased, the journey of property ownership is expected to continue for life. This prospect can be daunting for potential new homeowners; the PLB Journey Maker was developed to assist in the financial planning process.
By selecting from a comprehensive array of variables, including present income and available CPF funding, an entire financial plan for purchasing homes can be mapped out based on one’s risk appetite. While strictly hypothetical, this tool provides an estimation at least on good ground for how much a real estate investor will need to provide capital for throughout different cycles of property ownership, and what are the eventual returns on investment when they have reached retirement age.
The PLB Journey Maker is best utilised in tandem with our consultants conducting a specialised analysis of your property planning journey. Simply reach out to us and we will arrange a consultation with you.
PLB Trend Research Tool
As its name denotes, the PLB Trend Research Tool helps to identify patterns through past activity in the local real estate market. Users can compare between different variables, shown efficiently in graphical format, such as the pricing trends and sales volume of resale condos against new launch condos. Much more refined analyses can also be done; the PLB Trend Research Tool is able to be filtered for geographical locations in Singapore, and provides data going back nearly 30 years. Notable world events and cooling measures can also be taken into account.
Certain insights, while simple in concept, can be difficult to obtain without extensive data research. With the PLB Trend Research Tool, we have gone the extra step to provide the utmost benefit for our clients and users.
The PLB Trend Research Tool is available to the public through our Nucleus App. Click below to download.
PLB Market Updater
For anyone looking to have a clearer understanding of the real estate market through each property type, the PLB Market Updater is the tool of choice. Simply select a property type, such as HDB flat or landed home, to access pricing and sales volume data from the past 24 months. Need further classification? Separate the data according to district, and rank them according to volume or average PSF pricing. Have a specific residential project in mind? That can be looked up too.
Ultimately, the PLB Market Updater presents an easy way to look at how certain property types or even how a specific estate has been performing, which gives users a good baseline to gauge certain factors, such as whether a current type of home in a certain location would be popular to buyers, or whether its asking price is reasonable or competitive.
The PLB Trend Research Tool is available to the public through our Nucleus App. Click below to download.
PLB AI Renovation
Virtual 3D home tours have long been a part of PLB’s marketing offerings, providing a detailed and immersive viewing experience, as well as allowing potential buyers to explore every nook and cranny of the property, from the comfort of anywhere, at their fingertips.
With AI Renovation, we’re able to take the viewing experience a step further by showcasing what interiors of homes could look like after extensive renovation, allowing viewers to have foresight of a home’s true potential. Different renovation concepts can be available for viewing, allowing for further options to be considered.
AlanaChat
PropertyLimBrothers has also looked to enhance our customer service with AI and automation. AlanaChat is our own in-house chatbot which has been developed to provide comprehensive and real-time responses to customers’ queries online. Powered by AI, it provides accurate answers to any questions that users might have related to Singapore real estate, and is able to do so 24/7.
To get started with AlanaChat, just click on ‘Chat with us’ at the bottom right corner of your screen!
Alana
Alana
Our latest brainchild, Alana is the built-for-purpose CRM system that will onboard clients to PropertyLimBrothers’ ecosystem. The end-to-end workflow process will help our Inside Sales and Customer Experience Teams to accompany each client closely throughout their entire PLB journey. This spans from lead generation to appointment scheduling, onboarding documents submission, media shoot coordination, listing launch, and ultimately completing the property transaction.
At every step, automation will simplify and speed up the administrative procedures while lowering the margin for human error. In addition, Alana will make it easier for collaborative client servicing, as every relevant stakeholder will be able to access, and add to, the same information. Our realty consultants can also benefit from being able to track, at a glance, all their leads and transactions, expenses, what is the progress for every client, and what kind of technical or logistical support from the PLB team they can leverage on.
Alana represents the next technological evolution that PropertyLimBrothers looks to bring to the real estate industry, serving as the nexus which orchestrates all our capabilities to bring maximum value to clients.
PLB Home Report Tool and PLB Property Analysis
The latest tech in the pipeline both concern providing more detailed information and analyses on individual residential projects.
The PLB Home Report Tool will encompass all developments in Singapore, providing comprehensive information on each one. Simply select the target development in mind and a report will be generated, containing details such as past listing prices and proximity to schools and amenities.
Meanwhile PLB Property Analysis is only designed for condominium projects during this initial phase, and it will feature extensive analyses on the projects themselves. Floorplans for each project will be made available, as will detailed analyses on each estate’s facilities and past transactions.
These developments are indications that PropertyLimBrothers remain committed to helping consumers make the most well-informed decisions regarding their real estate transactions.
Nucleus App
Nucleus App
Suitably named for representing the core of our expertise, most of our proprietary Proptech tools have been incorporated into the Nucleus App. Imagine all our tools on the go – an in-house app which contains 18 different types of calculators, portfolio planning tools, and market updates.
The Nucleus App is the perfect accompaniment to our realty consultants – a comprehensive suite of instruments specially curated to assist them in answering any real estate questions that clients might have, or to help kickstart the financial planning that often comes with transactioning a property.
We believe the benefits of the Nucleus App are palpable to all who are interested in the Singapore property market, and not just property consultants. As such, we have made it available for anyone to try out. Simply click below to download the app and sign up for an account!
Disparity Effect ®
Disparity Effect®
Created by our own Research team, our real estate research vault contains bespoke charts and graphs. They are an indispensable part of the content we present during our own events and other speaking engagements. An extensive range of property metrics are taken into account, including rental yields and occupancy rates, and even macro trends such as global stock indices and inflation rates per country.
By curating them into an entire collection, users can tap into a veritable well of information and identify the trends which are relevant to their needs, through an interactive and easily comprehensible medium.
Trademarked by PropertyLimBrothers, Disparity Effect® has been made accessible to the public. Check it out at disparityeffect.com.
MOAT Analysis
MOAT Analysis
Deciding on a property to purchase can be overwhelming, with many considerations to take into account. PropertyLimBrothers’ patented MOAT Analysis – named after the mediaeval defensive trench of water built around important towns or castles – takes these considerations and quantifies them into easily understood metrics, in order to decide how defensible a property’s value is over time.
Every condominium and apartment estate in Singapore is evaluated, based on factors such as location, rental demand, exit audience, and land size density. Multiple projects can also be compared on the same chart, providing an easy visual solution. Users can also filter the analyses by price quantum, or price per square foot (PSF), making it much easier to decide whether a property is value for money.
Our consultants are best placed to make full use of MOAT Analysis and its comprehensive features to help you make optimised property decisions. Simply reach out to us and we will arrange a consultation with you.
PLB Journey Maker
PLB Journey Maker
Once a first home is purchased, the journey of property ownership is expected to continue for life. This prospect can be daunting for potential new homeowners; the PLB Journey Maker was developed to assist in the financial planning process.
By selecting from a comprehensive array of variables, including present income and available CPF funding, an entire financial plan for purchasing homes can be mapped out based on one’s risk appetite. While strictly hypothetical, this tool provides an estimation at least on good ground for how much a real estate investor will need to provide capital for throughout different cycles of property ownership, and what are the eventual returns on investment when they have reached retirement age.
The PLB Journey Maker is best utilised in tandem with our consultants conducting a specialised analysis of your property planning journey. Simply reach out to us and we will arrange a consultation with you.
PLB Trend Research Tool
PLB Trend Research Tool
As its name denotes, the PLB Trend Research Tool helps to identify patterns through past activity in the local real estate market. Users can compare between different variables, shown efficiently in graphical format, such as the pricing trends and sales volume of resale condos against new launch condos. Much more refined analyses can also be done; the PLB Trend Research Tool is able to be filtered for geographical locations in Singapore, and provides data going back nearly 30 years. Notable world events and cooling measures can also be taken into account.
Certain insights, while simple in concept, can be difficult to obtain without extensive data research. With the PLB Trend Research Tool, we have gone the extra step to provide the utmost benefit for our clients and users.
The PLB Trend Research Tool is available to the public through our Nucleus App. Click below to download.
PLB Market Updater
PLB Market Updater
For anyone looking to have a clearer understanding of the real estate market through each property type, the PLB Market Updater is the tool of choice. Simply select a property type, such as HDB flat or landed home, to access pricing and sales volume data from the past 24 months. Need further classification? Separate the data according to district, and rank them according to volume or average PSF pricing. Have a specific residential project in mind? That can be looked up too.
Ultimately, the PLB Market Updater presents an easy way to look at how certain property types or even how a specific estate has been performing, which gives users a good baseline to gauge certain factors, such as whether a current type of home in a certain location would be popular to buyers, or whether its asking price is reasonable or competitive.
The PLB Trend Research Tool is available to the public through our Nucleus App. Click below to download.
PLB AI Renovation
PLB AI Renovation
Virtual 3D home tours have long been a part of PLB’s marketing offerings, providing a detailed and immersive viewing experience, as well as allowing potential buyers to explore every nook and cranny of the property, from the comfort of anywhere, at their fingertips.
With AI Renovation, we’re able to take the viewing experience a step further by showcasing what interiors of homes could look like after extensive renovation, allowing viewers to have foresight of a home’s true potential. Different renovation concepts can be available for viewing, allowing for further options to be considered.
AlanaChat
AlanaChat
PropertyLimBrothers has also looked to enhance our customer service with AI and automation. AlanaChat is our own in-house chatbot which has been developed to provide comprehensive and real-time responses to customers’ queries online. Powered by AI, it provides accurate answers to any questions that users might have related to Singapore real estate, and is able to do so 24/7.
To get started with AlanaChat, just click on ‘Chat with us’ at the bottom right corner of your screen!
Alana
Alana
Our latest brainchild, Alana is the built-for-purpose CRM system that will onboard clients to PropertyLimBrothers’ ecosystem. The end-to-end workflow process will help our Inside Sales and Customer Experience Teams to accompany each client closely throughout their entire PLB journey. This spans from lead generation to appointment scheduling, onboarding documents submission, media shoot coordination, listing launch, and ultimately completing the property transaction.
At every step, automation will simplify and speed up the administrative procedures while lowering the margin for human error. In addition, Alana will make it easier for collaborative client servicing, as every relevant stakeholder will be able to access, and add to, the same information. Our realty consultants can also benefit from being able to track, at a glance, all their leads and transactions, expenses, what is the progress for every client, and what kind of technical or logistical support from the PLB team they can leverage on.
Alana represents the next technological evolution that PropertyLimBrothers looks to bring to the real estate industry, serving as the nexus which orchestrates all our capabilities to bring maximum value to clients.
PLB Home Report Tool and PLB Property Analysis
PLB Home Report Tool and PLB Property Analysis
The latest tech in the pipeline both concern providing more detailed information and analyses on individual residential projects.
The PLB Home Report Tool will encompass all developments in Singapore, providing comprehensive information on each one. Simply select the target development in mind and a report will be generated, containing details such as past listing prices and proximity to schools and amenities.
Meanwhile PLB Property Analysis is only designed for condominium projects during this initial phase, and it will feature extensive analyses on the projects themselves. Floorplans for each project will be made available, as will detailed analyses on each estate’s facilities and past transactions.
These developments are indications that PropertyLimBrothers remain committed to helping consumers make the most well-informed decisions regarding their real estate transactions.
Consult With PropertyLimBrothers
